Lefevre-Utile Bisquits

Lu lu Bisquits, a French poster, an image that was originally done in 1897 by Firmin Bouisset. Lefevre-Utile used this image for many years. This lithograph is from 1930. Firmin Bouisset used their LU initials as an ad logo as part of an 1897 poster image for a line of butter cookies feature “The Little Schoolboy”, of which a variation is still being used by the company today. This poster became a classic, and this particular massive poster is a rare and impressive piece of the company’s history. Size 48” x 69”, linen backed.

•Category:Food and Beverage
•Artist:Fermin Bouisset
•Origin:Paris
•Circa: 1930
•Dimensions:48” x 69”